Strategist/策略

ur Strategists and Planners work closely with media and analytics to create impactful, integrated, and measurable strategic platforms. They’re thought leaders who find the best approach to clearly present data that drives innovation. They uncover cultural insights that surface opportunities and meaning for brands, and create detailed, yet simple presentations that tell stories and provide recommendations that contribute to the strategic direction of client work. Here’s what you should know if you want to be a Strategist at R/GA: On any given day you might ● Interpret the direction of strategy/planning and creative leads and provide insight and input into more specific social strategies ● Oversee social strategy and associated analytics for ongoing client work ● Develop client presentations that clearly present a story and demonstrate strategic thinking ● Work closely with creative teams to ensure strategy final deliverables are in line with strategy

The Ideal Person ● Fluent in English and Chinese ● Has experience with emerging markets ● Has worked on various types of projects including strategic consulting, media strategy, digital production ● Has experience in both B2C and B2B marketing campaigns ● Proactively explores new methods of strategic thinking to address client issues You bring ● 2+ years’ planning experience at an agency and/or working with developing insights, leading cultural trends, and driving big ideas for interactive platforms